It has become widely believed that Formula One needs two locations in America.
The first, requires a $400 million dollar expenditure, and in a different location, a race venue preferably with the view of skyscrapers, which together, would finally allow F1 to reach a wider audience, conceivably develop into a greater entertainment option, and confidently grow beyond its familiar one-race presence in America
– They are not. What is required (what has always been required, really) is a U.S. city which is capable of magnifying F1's brief presence in the U.S., simultaneously connect F1 to both American and worldwide audiences, while counteracting the historical hindering effects of F1's year long absence.
New York could definitively address the lingering, historical obstacles faced by Formula One in America. By offering the Formula One family (owners, teams, sponsors) a large-scale oceanfront venue at Jones Beach, and the versatile operational means and motivation, to permanently advertise F1 from Manhattan.
Thus, substituting F1's temporary annual presence in America with a highly visible, permanent presence worthy of F1, capable of effortlessly reaching potential audiences (millions) locally, domestically, regionally, and globally.
A credible F1 presence in New York would lead to increased newsworthiness, and long desired non-motorsport entertainment-media-coverage, to finally keep F1 Racing in the news and visible. Effectively supporting F1 in America until it returns the following year. (The only in New York Effect.)
The Circuit of the Americas in Austin, Texas, remains a remarkable facility where Formula One has an indisputable home. However, COTA has not addressed the above mentioned issues or produced the conditions to finally elevate F1 within the American market.
So, for the knowledgeable, Formula One's presence today is really no different than its presence in America over the past 60 years. Formula One simply arrives, races, and leaves, with little in terms of meaningful preceding or residual coverage to profoundly increase awareness, or, support F1 during its year-long absence.
This is NOT meant, as a criticism of COTA or Austin, Texas, quite the contrary actually, but an observation on the Circuit of the Americas central role in relation to F1's history in America, its future, and the Circuit of the Americas new position within a two-race U.S. platform.
A PROPOSAL TO BRING F1 TO NEW YORK
U.S. GP JB _ U.S. GRAND PRIX AT JONES BEACH
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U.S. GP JB