During his 23 years as President of Ferrari, one could hardly get through a speech or interview of Luca Di Montezemolo without him going out of his way to acknowledge Ferrari's partners' importance to the success of both the Ferrari automobile brand and the F1 team, Scuderia Ferrari.
Collaborations are essential in sustaining both Scuderia Ferrari and Formula One as a whole. After all, F1 can be best described as a massive partnership on a global scale.
Therefore, a Public-Private Partnership between Formula One and the New York State, representing Jones Beach, would prove essential in providing a long-sought-after solution of a large-scale venue within the New York Tri-State Area target market, where F1 belongs. (A core concept of the original presentation of this proposal to Mr. Bernie Ecclestone.)
If the plan is to expand in America and elevate Formula One Racing where it deserves to be, placing F1 on the road towards Iconic Status here in America, then F1 needs both a visible domestic and global point-of-reference here in New York, preferably with a Manhattan street race, which we all hope can be achieved.
However, this proposal creates an unprecedented two points-of-reference for F1 in NY comprised of Jones Beach and Manhattan, comprising Formula 1 New York.
This plan possesses the ability (best chance) for a large-scale venue, a stable two-race platform, and to finally increase F1's audience, resulting in a logical increase of F1's sponsorship portfolio while simultaneously acquiring the ability to support all F1 races from one place, New York State.
Partnership F1 NY
The importance of successfully establishing Formula One in New York State cannot be underestimated and must be viewed in two parts, where and who?
After 40 years of waiting, if you agree that F1 belongs in New York, then the next logical question is where?
A race through Manhattan's streets (The Skyscraper solution) remains a most exciting possibility, which dates back to the 1980s. However, it remains an overall inferior solution to a temporary large-scale venue at Jones Beach, as several issues become apparent.
Due in part to the positioning of miles of concrete barriers with 15-foot high catch-fence on crowded Manhattan streets, and the sound reverberating off the tall buildings, many residential. Not to mention the extended road closures and the race being, for the most part, out of sight.
Since the idea behind F1 New York is to increase the F1 audience and not alienate them from the start, such issues would have to be considered. Nevertheless, F1 racing on the streets of Manhattan would be a monumental achievement for Mr. Chase Carey.
Conversely, the improvements needed to render Jones Beach a temporary race venue would result in 50 acres of new parkland, connecting F1 to New York in a positive manner.
This proposed circuit, surrounded by elevated grandstands, providing spectators a view of the race from most seats, would provide a positive experience for the fans.
Of course, two F1 locations within New York, comprised of Jones Beach and Manhattan, would provide a most positive experience for F1 sponsors. (Note: Jones Beach is visited by 6 million people annually. Therefore, by Jones Beach, the recognition created for F1 is not something to be under-estimated or ignored.)
With regards to who would promote the race?
The established scenario of an external promoter, while feasible, would likely be more complicated and less appealing to New York State than F1 promoting the race itself.
By F1 Group promoting the race, F1 collects revenue from ticket sales.
A subtle example can be drawn from Mercedes-Benz and its flagship Manhattan dealership, which prominently states on its web site:
"We are the only Mercedes-Benz dealership in the United States owned and directly operated by Mercedes-Benz."
Mercedes-Benz realized the importance of its customers within the New York market. Such a concept would apply to Formula One Group, directly overseeing both the proposed partnership with New York State and the Jones Beach venue.
Since Formula One wishes to expand its presence in America while always seeking to develop its global image, then F1 can compensate with regards to New York. To accomplish this, a Copernican Shift is needed within Formula 1 Racing, concerning New York.
After 60 years, maybe the time has come for Formula One to do it on its own, here in New York State. By investing in Jones Beach, creating an large-scale American-centric circuit surrounded by elevated grandstands, creating a sustainable two-race U.S. platform, and strategically advertising the F1 brand and all its races from Manhattan.
Formula 1 New York
F1 has not reached its full potential in America or the region.
Therefore, the cost of achieving a sustainable two-race U.S. platform from realistically,
the only state capable of providing F1 an:
local to global spectrum solution
New York State is key.
A future in New York State benefits all within F1 and should motivate the F1 family to reflect on a reasonable shift of its existing resources.
The initial costs to improve Jones Beach and market F1 in Manhattan could easily be divided between the owners, constructors, teams (possibly their respective principal sponsors), and most certainly investors. (After all, this is New York, the capital of investment.) Thus, rendering the initial cost of the U.S. Grand Prix at Jones Beach project quite manageable.
By partnering with New York State and investing in Jones Beach creates dual-use functionality of a temporary race venue and 50 acres of new parkland for use the remainder of the year. Thus, conceivably becoming the basis for New York State funding (possibly Federal funding) being made available for engineering services and possibly some infrastructure improvements to the park, further offsetting the initial costs.
Should Formula One come to Jones Beach, then Moto GP could conceivably race on the following weekend. Therefore, F1 and Moto GP could share in the cost of erecting and dismantling the temporary venue and grandstands.
In this scenario, New York State can acquire relatively overnight, not one but two premier global motorsports, which would further fund Jones Beach.
A mutually beneficial partnership between Formula One and New York State, established with goodwill, and coupled to the incremental tax model, a model proven by Mr. Bobby Epstein at Circuit of the Americas, and a model to be adopted by New York State due to this projects global scope and potential investment by F1, would culminate in:
US GP JB
Formula 1 New York
A PROPOSAL TO BRING Formula 1 TO NEW YORK
U.S. GRAND PRIX AT JONES BEACh - US GP JB
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