• USGPJB
  • Introduction
  • Formula One
  • Partnership
  • Two race U.S. Platform
  • F1 Double US GP
  • F1 America's Cup
  • Common Interest
  • New York
  • A Good Start
  • Nassau County
  • Historic Precedent
  • F1 Festival of Speed NY
  • Robert Moses
  • Jones Beach
  • Improvements
  • New Parkland
  • Jones Beach Theater
  • About
  • More
    • USGPJB
    • Introduction
    • Formula One
    • Partnership
    • Two race U.S. Platform
    • F1 Double US GP
    • F1 America's Cup
    • Common Interest
    • New York
    • A Good Start
    • Nassau County
    • Historic Precedent
    • F1 Festival of Speed NY
    • Robert Moses
    • Jones Beach
    • Improvements
    • New Parkland
    • Jones Beach Theater
    • About
  • USGPJB
  • Introduction
  • Formula One
  • Partnership
  • Two race U.S. Platform
  • F1 Double US GP
  • F1 America's Cup
  • Common Interest
  • New York
  • A Good Start
  • Nassau County
  • Historic Precedent
  • F1 Festival of Speed NY
  • Robert Moses
  • Jones Beach
  • Improvements
  • New Parkland
  • Jones Beach Theater
  • About
US Grand Prix at Jones beach
Proposal to bring F1 to NY
Formula 1 New York
USGP New York
USGP NY

New York

F1 Manhattan, the second position of this dual-position strategy.

What can be said about the importance of Formula One being in New York, and how to achieve it?  To bridge F1 to its target market while simultaneously creating a new, national, regional, and global face for F1.


It is logical for this global racing series to have a somewhat of a global center, a  point-of-reference, through which the F1 brand, and all its races, can be promoted and sustained long term in the most exclusive ways possible.


Within New York, Jones Beach represents the most ideal, accessible, large-scale oceanfront venue imaginable for F1, which is distant from residential homes.  Comprised of a proposed circuit surrounded by elevated grandstands, the race will be visible.


Yet, even with such a formidable venue within the New York Metropolitan Area, there exists a reality that the second race in America, whether in Jones Beach, Manhattan, Miami, Las Vegas, or Weehawken, will require even more, and quietly everyone knows it.


Therefore, the second phase of this dual-position strategy becomes clear, as Manhattan represents the most ideal commercially and demographically correct platform imaginable, from which to promote the F1 brand.


At this stage, no other city in America or the world can provide the Formula One brand a marketing and promotional base, which is so strong and sustainable, essentially providing the F1 family (owners, teams, sponsors) a new global beacon, F1 NY.

Justified entirely, by New York's standing as a capital city, does it become genuinely possible to discuss, develop, and implement a permanent advertising presence by F1 in Manhattan in conjunction with independent promoters, comprising (at minimum) a super-jumbo billboard with Grand-Prix race clock.


In this manner, all Formula One races can be strategically advertised,  along with seasonal promotional events, allowing social media to promote F1 races even further. 


Thus, including and not alienating F1's independent promoters worldwide due to F1's partnership model with New York State.

Example of a jumbo Porsche billboard in Times Square.

The scope of a permanent promotional campaign in Manhattan would be decided based on maximum visibility and economic benefit but maintained through new commercial advertising revenue due to F1 being in New York, and an intelligent shift in F1's existing resources, which are in many respects being allocated to the wrong places.


This website proposes a partnership with New York State to achieve a temporary race venue at Jones Beach, and in its second phase, an F1 advertising presence in Manhattan.


A city visited by 55 million tourists annually, with a fair percentage of those visitors constituting both F1's international target market and existing F1 fan base, providing F1 an unparalleled second position within the New York Metro Area, comprised of 20 million people.


This dual-position strategy (Jones Beach and Manhattan) can provide F1 unprecedented local-to-global spectrum support while assuring a successful and sustainable two-race U.S. platform in America by simply leaving nothing to chance. - F1 New York 

New York

F1 New York - A new era.

F1 Bryant Park

F1 Bryant Park
Seasonal for race or highlights viewing. 
Formula 1 New York
USGP JB

F1 New York - A new era. F1 New York means exclusivity.

F1 Bryant Park

Seasonally, for strategic high visibility, public race viewing, promotional events, and advertising.


F1 can connect with Manhattan through memorable annual affiliations at key locations, landmarks, and with institutions. 


F1 Bryant Park  ///  Formula 1 New York  ///  US GP NY  ///  US GP JB

F1 Central Park - F1 HERALD SQUARE - F1 UNION SQUARE

F1 Central Park jumbo screen.
Seasonal for race viewing and promotional events.  - Formula 1 New Yor

 F1 Central Park


Seasonally, for strategic high visibility, public race viewing, promotional events, and advertising.

F1 Central Park


Partnering seasonally with

WQXR and the New York Philharmonic,

who's summer concert fills Central Park, means reaching

yet another sector of F1's target market while giving a whole new meaning to the term "F1 Culture".


> A new era of Formula One in America

F1 Herald Square 

Seasonal Advertising 

F1 Union Square

 Seasonal Advertising 

F1 Times Square

F1 Times Square

At the crossroads of the world, a permanent F1 presence can be established, with a dedicated F1 Race Clock and a jumbo screen showing each race and or race highlights.


Effectively making the F1 brand (including teams, sponsors, constructors, venues, host cities, and host countries) visible to millions of people annually and many more worldwide via social media.


In addition (or alternatively), a jumbo billboard can be acquired here, whereby the billboard with race clock is updated for each F1 race throughout the season.


F1 Times Square  ///  US GP JB  ///  US GP NY

F1 Times Square for strategic advertising and promotion of all F1 races around the world.

Of course, the whole F1 family (owners, teams, sponsors, constructors) can jointly advertise their respective brands through these and other outlets cited within this proposal, through a reasonable shift in their existing advertising budgets.


By jointly advertising within the context of F1, and dividing the cost even,

a new, unified, and uniform image of F1 can emerge here in New York.

Thus, tying together all global aspects of F1 while effectively promoting all races. 

F1 Rockefeller Center

F1 Rockefeller Center for promotional events, interviews, and year around advertising.

F1 Rockefeller Center

Where the flags of the world fly.  

A befitting place from which to annually promote this global racing series comprised of over 15 nationalities.


Note: In 2017, Ferrari organized a celebratory event at Rockefeller Center for its 70th. Birthday.

1947-2017



Petrolicious.com / Ferrari / Rockefeller Center

Grand Central Station - Penn Station - Hudson Yard - Oculus

F1 Grand Central Station

Seasonal advertising



F1 New Penn Station Atrium

Seasonal advertising


 

F1 New Penn Station Entrance

Seasonal advertising

F1 Hudson Yards

Seasonal advertising, events,

viewing race/race highlights

F1 Hudson Yards

The Shed 

F1 Oculus

Seasonal advertising

and events

New York - Formula one Store on fifth avenue.

Proposed Formula 1 Store on 5th. Avenue.

Formula 1 New York

A credible presence by F1 in New York State, comprised of Jones Beach and Manhattan, would justify a Formula One store on

Fifth Avenue. (whether it makes a profit or not.) 

  Proposed Retail Partner: Bloomingdale's

Its windows could be decorated annually with Formula One theme. 

New York - F1 Seaport District Pier 17

F1 Seaport District Pier 17 for race viewing, high profile promotional events, next to the

F1 Seaport District, Pier 17

Annually, for a large scale promotional event with drivers, concert,  and seasonal race viewing at the new Pier 17, located on the East River, next to the Brooklyn Bridge.

New York - Museums

F1 Guggenheim, f1 moma, f1 new york, Formula 1 new york, f1 ny, new york grand prix

Through this proposal, Formula One Group, with a credible dual-position presence in New York State, could organize a landmark F1 exhibit.   


F1 as ART

Guggenheim Museum,  1071 5th Ave, New York, NY 10128 

F1 Guggenheim, f1 moma, f1 new york, Formula 1 new york, f1 ny, new york grand prix

MOMA
Museum of Modern Art, 11 W 53rd St. NY


F1 NY: finally presenting F1 as ART.


Formula 1 New York / F1 NY

US GP NY / US GP JB




New York - F1 JFK

F1 JFK for high profile strategic advertising.

F1 JFK and the JFK Effect

JFK:  John F. Kennedy International Airport


Yes, even the airport has a role to play should F1 come to New York.  Since a small fleet of cargo planes arriving at JFK, off-loading Scuderia Ferrari, Mercedes Racing, Red Bull Racing, Williams Racing, Mclaren, HASS, Renault, Alfa-Romeo, and others, will be an event onto itself, making local and international news every year.


The JFK Effect


Within Terminal 4 (T4) at JFK, where Emirates happens to be located, large-format advertising banners are already hung from the terminals' curved roof.  Therefore, making Terminal 4 an ideal place to hang F1 banners advertising all North American races or multiple banners listing all F1 races worldwide.  


Prominent Formula One banners can also be situated in the American Airlines Terminal 8 and British Airways Terminal 7, acknowledging the connection to the American owners of F1, and F1's British roots, respectively.


/// Jones Beach is visited by 6 million people annually and is located directly underneath JFK's inbound and outbound low-level air traffic. Therefore, the recognition created for Formula One and the connectivity created for both F1's current and future airline partners by Jones Beach is not something to be under-estimated or ignored. ///


F1 JFK

New York - media and institutions

F1 offers New York its Global Marquee Event, while New York offers F1, a mosaic of possibilities.

F1 Manhattan Locations:

The locations in Manhattan available to the owners, teams, sponsors, constructors, and their respective New York Tri-State Dealers, to host private and public events on a rotating basis are many.


F1 New York Philharmonic Linoln Center, and WQXR

(New York's only classical music station owned by the New York Times.)
Reaching yet another sector of F1's target market in New York by strategically partnering/sponsoring the Philharmonic's summer concert, which fills Central Park.


F1 New York Morning Shows
The drivers of F1 could make strategic annual appearances on select New York Morning Shows, meaningfully bridging F1 to potential audiences.  Through in-studio interviews or live interviews from around the world, audiences in North America will be introduced to the global scale and exciting racing environment of F1.


F1 WLIW 
Each year, let Laura Savini and the other dynamic hosts of W L I W  bring the fascinatingly rich and exciting history of Formula One Racing to its's target market here on Long Island and New York Area.


By offering exciting one-of-a-kind promotional items, consisting of merchandise, signed memorabilia, books, DVDs, apparel, tickets, tours, packages, special access, event access, meet & greets.


Broadcasting from Garden City, Long Island, WLIW becomes a powerful and most graceful means to introduce the men and women of F1 and promote all F1 races around the world to F1's target market throughout the New York area.  - A truly global perspective.


Whether in person at the WLIW studios in Garden City or through pre-recorded interviews from locations worldwide, the global appeal of F1 and the exciting backstories of the teams, individuals, and venues can be credibly understood.     > WLIW website


F1 New York State:

The New York State license plate, meaningfully embellished with the Formula One logo.

F1 New York, in all its facets, would be unique, varied, and sustainable.

 

  • F1 Bryant Park
  • F1 Times Square
  • F1 Central Park
  • F1 Herald Square
  • F1 Union Square
  • F1 Washington Square Park


  • F1 Rockefeller Center
  • F1 Oculus
  • F1 Seaport Pier 17
  • F1 Hudson Yard
  • F1 Empire State Building


  • F1 JFK
  • F1 Grand Central
  • F1 Penn Station Atrium


  • F1 The Guggenheim 
  • F1 MOMA
  • F1 New York Philharmonic 
  • F1 WQXR
  • F1 NY Morning Shows
  • F1 WLIW Garden City


  • F1 New York State Licence Plate

 

New York

Page navigation: New York

 

  • F1 Manhattan
  • Parks and Squares
  • Times Square
  • Rockefeller Center
  • Landmark locations
  • Retail
  • Pier 17
  • Museums
  • J F K
  • Media and Institutions  


US GP JB  ///  US GP NY

Formula 1 New York

F1 NY

Formula 1 new york

US GP JB - Contents

Introduction

Introduction

Introduction

US GP JB


Bringing F1 to New York


About

Proposal

Introduction

Introduction

Dual-position strategy

F1 America

Introduction

F1 Jones Beach

Formula One


Partnership


Two Race Platform


F1 Double U.S. GP


F1 America's Cup


Common Interest

F1 Jones Beach

F1 Jones Beach

F1 Jones Beach

Robert Moses


Jones Beach


Improvements


New Parkland


Jones Beach Theater

F1 New York

F1 Jones Beach

F1 Long Island

 /////// New York


A Good Start

F1 Long Island

F1 Jones Beach

F1 Long Island

 Nassau County


Historic Precedent


F1 Festival of SPEED N.Y.

  • USGPJB
  • Introduction
  • Formula One
  • Partnership
  • Two race U.S. Platform
  • F1 Double US GP
  • F1 America's Cup
  • Common Interest
  • New York
  • A Good Start
  • Nassau County
  • Historic Precedent
  • F1 Festival of Speed NY
  • Robert Moses
  • Jones Beach
  • Improvements
  • New Parkland
  • Jones Beach Theater
  • About

A proposal to bring Formula 1 Racing to New York

U.S. GRAND PRIX AT JONES BEACh - US GP JB


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US GP JB /// US GP NY

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